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For the first time in over 60 years, the unions representing actors and Hollywood writers are staging a strike at the same time, protesting low pay and studios’ proposals for using artificial intelligence tools in production. More than 175,000 union members are out of work until a deal is made.
But the ripple effects of the strikes are also reaching another group: influencers and digital content creators who are far from a household name but work in an industry that is, at times, synonymous with fast-track fame. Most of them are non-union influencers, leading to confusion. How can creators keep making money while their peers in Hollywood strike? What rules are they required to follow? What’s their role in all of this?
This guide will…